Ad.com sold for US$1.4 million

When I heard that Ad.com sold for US$1.4 million dollars, I thought it was an absolute bargain.  There are only 676 two letter .com domains available, and this is one of the very few that is an actual word and has meaning in what is a highly lucrative area of the internet.

Rick Schwartz worded things very nicely with the following comment

He bought it as an end user and now has the chance to transform Skenzo into a mainstream powerhouse. This domain puts Skenzo right in the middle of Madison Avenue and not even they know what has really happened. By acquiring Ad.com as an END USER, Div has the chance to transform his business into something priceless. He has a chance to disrupt things on several levels.

The domain was purchased at auction by Divyank Turakhia who is a co-founder of the very popular discount registrar Directi.com and also several other web businesses such as skenzo.com. webhosting.info etc

Another excellent video of Divyanka appears at this link. In this video which is close to half an hour long, he mentions that he started directi as a web hosting business with $600 that he borrowed from his parents. It is an inspirational story to say the least.